Consumer Funnels

When creating awareness, interest, consideration, justification for a purchase matters.
Marketing Solutions designed for consumer retention.

Consumer Funnels Process

The first step in the sales funnel phase is called the “Awareness” phase because it is the step where people know about your product or service for the first time. They can hear from you through your advertisements, announcements, and even word of mouth. How and why these people go through the sales funnel depends on your sales and marketing. Leaders at the middle and lower stages of the sales funnel are the leaders who need attention the most because they have become beyond recognition for listening. An example of recognition level is the expectation of discovering a business for the first time. They may have clicked on one of your ads, read your blog, saw your website on Google search, or heard from colleagues about your product or service.

Common Step 2 & 3: Education & Research = When customers can learn about your target, they measure it by their interests. They think about the problem they are trying to solve and do competitive research to make sure your product is the best solution.

Common Step 4 & 5: Evaluation & Justification = Armed with information about your business, consumers can explore pricing and packaging options in depth. At this point, sales pages, webinars, and phone calls will support potential buyers.

Common Final Step: Purchase = It all comes down to this step, once the prospect makes a purchase based on the preceding funnel steps, you can create a supportive atmosphere to convert consumers you engage with.

Consumer Funnels, we turn prospects into clients!


Consumer Funnels Process


  • Considers how consumers will find your business
  • Ensure online presence tell consumers who you are
  • Customize Consumer Funnels so it's clear at a glance, what you do
  • Create custom marketing via social media, ads, emails and reviews
  • Inform current client base of NEW Consumer Funnel campaign


  • Understand your target audience
  • Consumer Funnel Solution address the consumer problems
  • Provide custom solutions based around consumer needs
  • Become or be considered the expert in your focused area
  • Provide Value when making the first impression


  • Consumer Funnels design address most consumer research inquiries
  • Brand Validation help consumer research
  • Product Information for audience
  • Detailed explanation for product and services
  • Case studies, coupons, reviews, discounts to know your audience


  • Explanation detailing how and why consumers should buy from you
  • Why are you different than others in your industry
  • A good funnel helps solve the evaluation
  • Product deals, specials and or coupons
  • Why should consumers buy with you and not the competitor


  • Overcome objections
  • Provide success stories
  • Explain why you are the best
  • Awards, Certificates and Acknowledgements


  • Overcome any final objections
  • Reassure and provide results
  • Clear closing instuctions
  • Provide clear reason for the consumer to come back


  • Know you want your customers to come back for service
  • You want your customers to refer your business
  • Email: News Letter, Thank You, Birthday, Holiday Wishes
  • Provide clear benefit for continued shopping with you


  • Coupon or discount on next visit for repeat customers
  • Affiliate discount offers for repeat customer
  • Drip email Campaign


  • Add ApexIDX with Google Maps.
  • Add Your Featured Homes
  • Add Open Houses
  • Add Office Listings
  • Add SOLD Homes
  • Add Multiple Local Market Instant Searches


  • Auto-send all ‘Request a Loan Quote’ forms to your Lender.
  • Create a Featured Lender(s) page.
  • Suite of Finance Calculators included.
  • Mortgage Calculator on every IDX property.

Traditional - vs- Digital


Consumer Funnels Process


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