Be where your target market is. There is no denying that social media has become one of the most used platforms in the digital world. This is where you humanize your brand in order to make personal connections with your audience. Don’t be left behind in an industry where over 77% of active realtors (NAR, 2020) are using social media to help boost their business.
A solid social media plan will give you the opportunity to listen to your market and build loyal communities through a wide variety of digital content that is timely and relevant. After all, according to a survey conducted by the NAR in 2018, over 90% of home buyers start looking for homes by searching online.
Your newest customers are out there. It’s just a matter of reaching out. With a team of digital storytellers, your brand can be a source of impactful narratives that will leave a lasting impression to your audience.